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Rum Is the Latest Trending Spirit: Here's Why

Rum Is the Latest Trending Spirit: Here's Why



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Rum has been on the rise for some time now: Four Orlando bars tout the possibilities of rum cocktails

There are so many ways to enjoy quality rum.

For most of its roughly 500-year history, rum was the “spirit” of practicality. Despite its popular associations with swashbuckling and loud tropical shirts, the otherwise mercurial spirit was a staunch friend to sailors. The signature “navy strength” of the drink simply meant that it would store longer on long voyages, and its sweetness made it a perfect vehicle for the seaman’s daily ration of lime juice to prevent or treat scurvy.

But like the pirates who once consumed it, rum is riding the steady current of a craft cocktail renaissance to claim its cool. Discerning barflies are having better drinks, which start with quality spirits. The rise of new distilleries in the United States shows that drinkers have already started discovering the source of those new whiskeys, and rum appears poised to reap those same rewards.

Just ask Andrew Asher, co-founder of Winter Park Distilling. Along with whiskey and vodka, Asher’s distillery is one of a growing number of U.S. distilleries that produces rum. Made with molasses from the Florida Everglades, both the silver and beer-barrel aged varieties of their Dog Island Rum have fans at the package store. Asher says versatility is one of the spirit’s key strengths.

“You distill rum to a fairly high proof, so it almost has a neutral tendency to it in a cocktail environment, but it’s easily distinguishable from vodka,” says Asher. “Whereas our aged rum is something you can sip, put into a glass with no ice and enjoy a cigar with.”

The proof is easily visible at most any liquor store, where shelf space for rum has expanded. You can find upstart brands such as Kraken Black Spiced Rum from Trinidad and Seven Fathoms Cayman Islands Rum competing with the usual battery of Bacardi flavors. You’ll also find high-end creations such as Grander Panama Rum, which is produced in the Central American country and aged for eight years in former bourbon barrels from Kentucky to give it a richer aroma, flavor, color and texture.

Drink up me hearties, yo ho! Read more about the rum trend at the Orlando Sentinel here.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


13 Non-Alcoholic Spirits That'll Lift Your Mood&mdashWithout The Hangover

The beverage industry is making it easier than ever to pour a not-so-stiff one. Today, you can find a booze-free version of pretty much any spirit&mdashgin, whiskey, rum&mdashplus elixirs meant to lift your mood without the hangover that tends to follow. Whatever your reasons for not imbibing, drink in your options below.

Curious Elixir's drinks are made to be sipped right out of the bottle. The brand makes four blends&mdashall a mix of carbonated water, various juices, and some herbs and adaptogens. No. 1 has a bitter pomegranate taste (mixed with a little citrus) inspired by the Negroni. It's packed with golden root extract&mdashor rhodiola&mdashtoo, which is said to fight fatigue and boost your energy.

Want to try Nos. 2, 3, and 4? Curious Elixir offers a variety pack that can be delivered to you monthly (and canceled at any point).

Seedlip is on a mission to become "what to drink when you're not drinking." This bottle is a blend of distilled botanicals and extracts, all citrus-forward. You'll taste mandarin peel, blood orange, ginger, and lemongrass. Top it with tonic and an orange peel twist and you're set.

To make this Seedlip blend, the brand's founder took inspiration from a 1651 book called The Art of Distillation. It's a little cozier than the citrus bottle, with Jamaican allspice, cardamom, and earthy oak and cascarilla barks. There's a touch of bright citrus, too. Pair with any mixer that strikes your fancy.

Rounding out Seedlip's trio is this herbal concoction, which is what you'll reach for if you're a gin lover. It's a "floral celebration of the English countryside," with notes of sweet peas and hay. The herbs you'll taste are spearmint, rosemary, thyme, and hops. Mix it up to your liking, and bottom's up.


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